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Modern technologies are impacting the gaming industry – European Gaming Industry News

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Affilka by SOFTSWISS offers a convenient new way to interact with partners and customers on a daily basis by launching the Reports API. The tool provides real-time statistics on brands, marketing campaigns, player activity, and other important data through easy-to-use API calls.

This new feature makes it possible to obtain the latest information at any time offsite, making the reporting process easier, faster and more transparent. Thereby, Affilka partners and operators get a complete picture of the results of their campaigns and can make timely adjustments if necessary. All operators and partners working with Affilka by SOFTSWISS now have access to the Reports API documentation in their accounts.

“We are constantly looking for tools to improve our service, running the Reports API functionality is one of them. As a result, all reports are available not only win the affiliate and operator interface or in CSV, JSON and XML formats, but also via API calls. It allows us to share all data instantly, without delay, which is essential to ensure effective collaboration between all parties. » comments Anastasia Borovaya, Product Owner at Affilka.

In addition to the API Reports, the Affilka team has published The frontend API documentation, which is now available on the operator interface. This would be useful for operators who want to build the affiliate program interface from scratch. The Frontend API allows brand partners to create their custom affiliate program landing pages as well as customize affiliate registration and authentication forms. Affilka operators can take it a step further and create a bespoke graphic design for the entire affiliate program application, both for operator and affiliate interfaces.

The team has also added its integration API documentation to the operator interface. Now that the documentation is available directly from the interface, Affilka operators have access to its most up-to-date version. Any additions to the API are instantly reflected in the documentation with monthly product releases.

It’s worth remembering that since day one, Affilka operators have relied on API integration to push player registrations and activity from their iGaming websites to the Affilka platform. Unlike FTP integration, where data transfer between an iGaming website and its affiliate program can take up to a day, API integration allows for real-time player actions and update tracking as well as quick troubleshooting. It helps build the most transparent and trusting relationships between operators and partners.


Affilka by SOFTSWISS is an affiliate management platform for iGaming operators. The platform allows operators to manage affiliate partners across multiple brands, optimize marketing spend, and analyze partner player ROI.

SOFTSWISS is a recognized expert in iGaming providing certified software solutions for the management of gaming operations. The company has an international team, which has more than 1000 employees, and has an official presence in Malta, Belarus, Poland and Georgia. SOFTSWISS holds a number of game licenses, providing one-stop iGaming solutions. The company has an extensive product portfolio, which includes online casino platformthe game aggregator with thousands of casino games, the Affilka Affiliate Platform, the sports betting platform and jackpot aggregator. In 2013, SOFTSWISS was the first in the world to introduce an online casino solution optimized for bitcoins.